Shade. Website and print design
Challenge
Shade build premium, custom-designed retractable shades with the highest quality materials. Our challenge was to create a beautiful online showcase for their products, and help build the new brand both digitally and in print, all within a tight budget.
Solution
We created distinctive style through vibrant colours, product imagery, videos and animations. The website design is very much product led, with drone footage and imagery showcasing the high finish, ease-of-use, and different settings the shade can be used. We looked to evoke a sense quality time spent outside on summer days and clear nights. The design works across all digital devices, strongly focusing on user contact. See live.