Octo Members is the very first app-based private community for UK financial services professionals. Where advisers, fund managers, wealth managers and professional consultants can come together to share knowledge and best practices. Octo’s challenge was to appeal to like-minded financial professionals and grow membership quickly. Octo needed a complete brand design with a strong digital showcase of the app and it’s benefits.
A distinctive identity that represents the endless connectivity and networking opportunities Octo offers. Along with a strong visual theme that runs across the app, presentations and other communications, we have created brand cohesion across all touchpoints. The Octo app landing page is functional and brand aware driving users to download the app and become a member, with benefits and the USP featuring prominently. See live.